KUBIK EXPERTISE

Leverage the power of your data to drive business growth.

Through an in-depth audit and predictive and prescriptive analyses, we help you maximise the value of the customer data you already have.

Our quick win recommendations help you improve efficiency, increase revenue, and enhance customer satisfaction.

Harness the science of persuasion and behavioural economics to enhance your communication efforts – digital campaigns, CRM touchpoints, landing pages, and more.

We help you tailor your messages to be more compelling, persuasive, and impactful.

This leads to increased engagement and ultimately improvedbusiness outcomes.

Discover who to target and how.

We analyse your customer data and/or survey data to identify distinct clusters. We then create detailed customer personas, incorporating psychological variables like motives and personality.

These insights allow your comms and UX to resonate with each specific segment. By leveraging the principles of behavioural economics, we can design effective messaging and campaigns that drive desired actions and outcomes. 

Improve how your brand is perceived by your target audience.

Using customer text, interviews or surveys, we identify the strengths and weaknesses in your brand's image and those of your competitors. We can provide strategic recommendations to enhance your brand's reputation, positioning, and overall perception.

We ultimately recommend compelling brand messaging that resonate with your audience. 

Identify and retain your most valuable customers. By analysing customer data and predicting churn, we can proactively identify customers at risk of leaving.

We delve deeper to understand the psychological reasons for their potential departure – leading to targeted retention strategies.

Identify key voter segments and tailor messaging to resonate with each group.

We create detailed voter profiles, highlighting their motivations, concerns, and messaging preferences. These insights enable us to develop targeted campaign strategies for you.

By understanding the nuances of political psychology and employing persuasive communication techniques, we help political organisations achieve their electoral goals.